After the baby is born, you will notice your bra fastenings getting looser as your ribcage shrinks, but your breasts will almost certainly be spilling over the cups.

You might be able to continue with your maternity bras if they have nursing clips, but you will probably need a larger nursing bra to see you through the first 5-6 weeks of nursing.

Customers in the FHTM boutique usually become big fans of the Emma Jane bra - even if the soft style initially put them off. Women often come back and buy two or three more to keep them going. The moral of the tale? Try a soft bra, and see what a difference it makes.